aim'n launches “Tulip” – innovative activewear and brand new material
Swedish activewear and athleisure brand aim'n is broadening its range of inspiring and fashionable workout wear with the launch of the new, limited SS25 collection Tulip. Combining function and innovation with fashion, the Tulip Collection is uniquely crafted and designed to be worn for all occasions this spring and summer.
The new spring collection Tulip is a stylish and contemporary addition to aim'n's already wide range of high-quality activewear. Inspired by the organic shapes of spring and with a subtle wave structure in the fabric, the collection combines technical function with Scandinavian, minimalist fashion.
Designed for days on the move, from workouts and to-go coffee to spontaneous AWs, Tulip offers a wardrobe of versatile garments that are supportive and moisture-wicking. All pieces are moisture-wicking, stretchy and shaping, created to carry you through the season with both comfort and style.
“My biggest passion, besides designing clothes, is being in the garden. Sowing seeds, nurturing and watching it grow and bloom. The idea behind Tulip was born out of a desire to let our customers' favorite Ribbed Seamless blossom into something new and beautiful with new texture and organic shapes, but the same beloved fit. We wanted to create a feminine and vibrant collection that truly encapsulates the goal of aim’n: creating the ultimate fusion of fashion and function,” says Tekla Acs.
The Tulip collection consists of several different pieces and accessories, such as dresses, tops, tights, shorts and bags where function and style meet. The colour palette is elegant and timeless with three different colours - Aqua, a turquoise tone, Almond White and classic Black.
“The name Tulip and the inspiration for the collection reflect the essence of following the light, growing in harmony and living in full bloom. It is a reminder to nurture a dynamic and evolving mindset and create a life you love, where you can truly flourish,” concludes Tekla Acs.
Tulip will be released in limited edition on May 8, 2025. The collection is available both in aim’n’s physical stores and online.
